MEET YOUR MARKETINNG CHALLENGES

How do you increase campaign engagement?

Build multi-channel campaigns with CloudCC's marketing cloud to make your conference marketing multi-touch. Your marketing team can build a campaign, parent campaign, and create multiple channel for every campaign to run on target. Marketers can stay connected with your prospects and customers of each channel or campaign, track every action and conversion across email, events, or even activities.

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Need to minimize your data entry?

As a lead-capturing tool, web to CloudCC form is customizable. Setup potential client's names, email addresses, phone numbers, and more information that's relevant to your business, place the web forms on a page on your site, allowing potential customers to get in contact with you. When they input relevant information and click the submit button, all the details you choose to capture will automatically be imported into CloudCC system.

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Have a way to identify your lead source?

Generate QR codes for every channel of your campaigns, no additional investment in other apps is required. You can promote campaigns, like webinars or conferences, by posting these QR codes on the subway, elevators, website, etc., to attract potential customers. Prospects register with different QR codes, and you can easily determine the source.

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Want to understand the abilities and performance of your sales reps?

Generate invitation QR codes for each sales team member. They can promote their personal invitation code to their prospects, friends, family members, customers, or other contacts. At the end of campaigns, sales managers can see how many interested parties were brought in by each sales team member and how many new potential clients were acquired.

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Spend too much time on sign in?

On the day of a campaign or conference, the attendees simply show staff their unique invitation QR codes on a mobile device, scan it, and CloudCC will update with this up-to-date information. When the campaign is completed, trace the lead source and develop more campaigns and channels based on this information to obtain a greater number of potential clients.

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Which lead should you track first?

With CloudCC's lead score rules, reps have the ability to qualify leads. Potential client's titles, budget, industry, and other traits can be set to a different score. Lead Scoring can be used to calculate the total score. A Lead with a higher score indicates that you believe this lead is interested in your products, and helps you track its qualification metrics to help uncover who is truly ready to buy and who requires more nurturing.

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Need to boost lead conversion rate?

Lead Management and process automation drives higher lead-conversion and creates more "sales-ready" leads to eliminate silos between marketing and sales. From online registration pages, to leads, and contacts, CloudCC ensures every lead is captured and routed to the right team or individual sales rep while providing full end-to-end tracking. So that you can increase your lead-to opportunity conversion rate.

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How can you accurately measure ROI?

Optimize the effectiveness of each campaign and channel by calculating real-time updated data including website visits, responses, conversion rate, total revenue, and actual cost. Define your campaign’s routing to ensure campaign effectiveness and identify which ones are most effective. Meanwhile, CloudCC’s campaign ROI snapshot show you real-time data updates of your campaign and each channel. Know your campaign’s progress and which channels are working most effectively. Base your next marketing decisions on campaign ROI analysis so you can enhance your marketing initiatives.

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Are your leads getting the attention they deserve?

Create and send out bulk HTML emails from within CloudCC to your potential customer/customer lists in a few easy clicks. Track email delivery in real-time and monitor open and click statistics. Quickly segment your target lists using CloudCC’s HTML email tracking to focus your marketing efforts on only the best prospects. Leverage information captured from all activities, such as calling, meeting, lunch, and much more. Drive deeper engagement and higher attention with every interaction.

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