Improved Accountability: When sales targets are clearly defined and visible to both managers and employees, there is increased accountability. Sales representatives know what is expected of them and can easily monitor their progress, while managers can address any potential issues early on.

Better Sales Planning: Sales targets allow businesses to forecast their expected revenue and plan their sales strategies accordingly. For example, if a team is consistently achieving its targets, management can explore opportunities to scale up efforts. Conversely, if targets are consistently missed, this signals the need for strategy reassessment.

Data-Driven Decisions: The data generated from the sales target function provides actionable insights. Managers can analyze patterns, understand what's working, and make informed decisions about future sales strategies, team training, or product focus. Boosted Sales Efficiency: With a clear sales target, teams can focus their efforts more efficiently.

Resources and energy are spent on activities that drive progress toward those targets, rather than on non-essential or low-impact tasks.